Data-driven strategies, industry trends, and actionable marketing intelligence from the V12 team.
If you run an HVAC, plumbing, electrical, or roofing business in New Hampshire, you’re probably spending good money on Google Ads, SEO, and local marketing to generate leads.
Marketing Automation ROI in 2026: Real Numbers From 487 Companies Marketing automation isn’t new, but in 2026 the economics have shifted dramatically.
Answer Capsule: Traditional marketing attribution models (last-click, first-click, linear) are failing because AI search, zero-click experiences, privacy regulations, and cross-device journeys make tracking impossible.
Customer retention delivers 25-95% profit increases from just a 5% improvement.
Marketing attribution tells you which marketing dollars drive results.
Email marketing returns 2 for every spent — and with automation, top performers see 5-70.
76% of companies see positive ROI from marketing automation within year one.
Marketing automation reduces customer acquisition costs by 33-60% across healthcare, legal, home services, and B2B tech.
Marketing automation delivers .44 for every dollar spent.
Learn how to build data-driven customer personas that transform your marketing ROI.
AI-Powered Growth for Your Business